About Naomi

High Performance Coach & Strategic Advisor for Leaders Building What’s Next

I help founders and leaders who are navigating high-stakes seasons — scaling a company, stepping into a bigger role, managing transitions, or carrying the invisible load of leadership.

Before coaching, I spent 15 years as a financial and strategic executive, leading teams, securing major financing, supporting M&A activity, driving digital transformation, and guiding organizations through complexity and change.

I know the pressure of roles where people depend on you.
Where you carry the responsibility quietly.
Where growth demands more of you — mentally, emotionally, and strategically.

My work today blends that lived experience with the High Performance framework to help leaders evolve with clarity, integrity, and confidence.

My Approach

A Balance of Strategy, Psychology, and High Performance Habits

My coaching integrates:

  • Certified High Performance Coaching™

  • Executive-level strategic thinking

  • Emotional intelligence + leadership experience

  • Deep clarity work and personal evolution

  • Real-world business experience

  • Forward-focused accountability

It’s not therapy, consulting, or motivational cheerleading.
It’s structured, strategic, growth-oriented coaching that transforms both the leader and their results.

My Values

Every engagement is grounded in principles that guide how I think, coach, and lead:

  • Honesty — Truth spoken with clarity, compassion, and respect

  • Integrity — Doing what’s right, especially when it’s uncomfortable

  • Presence — Calm, grounded attention in complex moments

  • Intention — No wasted effort; every action serves a purpose

  • Growth — Continuous evolution, personally and professionally

  • Service — You matter, and what you’re building matters

These values aren’t aspirational — they’re operational. They shape how I challenge, support, and partner with every client.

“Naomi helped me navigate major business challenges and be ready for the next level of growth!”

Why Work With Me?

Strategy matters.
But leadership alignment and change capability determine whether it actually works.

I help leaders bridge the gap between knowing what to do and having the clarity, confidence, and internal capacity to do it—consistently. My work focuses on helping executives align how they think, lead, and decide so strategy turns into momentum, not another stalled initiative.

Clients work with me because I bring both strategic depth and real-world leadership experience. I’ve sat in an executive seat, led through growth and complexity, and understand the pressure that comes with high-stakes decisions. I coach with honesty, empathy, and accountability—helping leaders create progress that lasts long after our engagement ends.

Real Transformation takes Commitment

Leadership has it’s challenges – you know it and I know it too.

I work with leaders as a true partner. Someone you can speak to honestly about business finances, boardroom dynamics and growth challenges that don’t have simple answers.

I’m here for the hard conversations, the strategic decisions, and the moments of progress that follow. I don’t just help you navigate challenges—I stay invested in your success and the leader you’re becoming along the way.

Qualifications & Background

An Executive MBA with advanced strategy and advanced finance specializations. With over 15 years of leading teams through growth, over a decade leading the accounting function for an SDM top 100 ranked company, I bring deep financial expertise to my leadership and strategy advising.

Award-winning executive track record as the VP of Finance and VP of Strategy.

Certified High Performance Coach (CHPC)

  • VP of Finance → VP of Strategy

  • Deep experience with M&A, capital, technology transformation, systems overhaul

Education

  • Executive MBA with concentrations in:

    • Advanced Corporate Level Strategy

    • Advanced Finance + Entrepreneurial Finance

    • Strategic Leadership

    • US Business Law
  • Certified High Performance Coach (CHPC)

  • Ongoing professional development in leadership, emotional intelligence, and high-performance psychology

Experience

  • 15+ years in executive leadership roles across finance, strategy, and operations

  • Led organizations through growth, transformation, and complexity across construction, recurring revenue, and technology-enabled business models

  • Deep experience with M&A readiness, capital strategy, enterprise systems, and operational scale

  • Trusted advisor to founders, executive teams, and boards navigating high-stakes decisions

Leadership Philosophy

  • I believe sustainable growth requires leaders to grow themselves first

  • I value honesty, integrity, and direct communication—especially when conversations are uncomfortable

  • I partner with leaders who want clarity, accountability, and aligned decision-making

  • I coach and advise from the belief that high performance should never come at the expense of health, relationships, or values

What I Can Do For Your Business

Visioning

Planning

U

Research

Operations